First Impressions Count

Branding serves as the front page of a book, providing the initial glimpse into the identity and character of a company or product. Just as a book’s cover conveys its essence and entices readers to explore further, effective branding captivates audiences and draws them into the brand’s narrative. It sets the stage for the entire brand experience, influencing perceptions and shaping the relationship between the brand and its audience.

Investing in creating a positive, impactful first impression through effective branding is paramount for any company aspiring to thrive in a competitive marketplace. 

Just a Few Of Our Logos

A Branding Journey

Every branding journey is different. We especailly enjoyed this one because it ended with a free concert!

80’s cover band Nostalgia got in touch with us to ask if we could brand their band along the lines of the above image. 

We accepted the challenge and produced three concepts.

The customer responded, “These are 🔥🔥🔥 My favorite is # 2. Can’t wait to show the band.”

The band wanted to go in a different direction and asked us to create a new neon concept and gave the above image as an example. 

We produced the above graphic as a first proof.

The customer responded, “I love it! Could we try making the tape bigger & Nostalgia smaller to make them even?”

We developed the concept in response to their comments.

The customer responded, “Heck yea! I’m really feeling it”

Nostalgia sold out their first gig, rocking their branding!